An Overview of Bankruptcy Mailing Lists

Many companies often use a marketing tool called a bankruptcy mailing list to advertise to potential
customers. A bankruptcy list is a list of the names, addresses, and other information of people who have filed for bankruptcy. Since bankruptcy
claims are public record, creating such a list is simple and legal.
Public bankruptcy reports contain all of the information concerning the filer’s financial situation, in addition to personal information such as
name and address. This information is used by companies to create a mailing list of debtors to contact and offer their services. Some businesses
compile the lists themselves, while others pay a marketing firm to do it for them. Compiling a bankruptcy list can be a very tedious task; since
the records contain an enormous amount of data, the number of claims filed per year is extremely high. In 2006, there were over a million
bankruptcy claims. Because of this, it’s a lot easier and more affordable for many companies to hire marketing firms to provide the mailing
lists. Marketing firms pull the data from courthouse records across the United States, validate and verify information, then compile the
lists.
Most bankruptcy mailing lists contain information such as filer’s full name, mailing address, filing date, discharge date, type of bankruptcy,
document number, and locality. Other information can include filing status, income, and telephone numbers. Telephone numbers are often used for
telemarketing purposes.
Bankruptcy mailing list databases are updated regularly, and the data is verified before being sent to the user. The lists can be generated as
often as needed and with as much or as little information as the company needs. Entities that use these lists include attorneys, consultants, ad
agencies, public relations firms, car dealerships, insurance companies, telecommunication firms and mortgage lending institutions. Using a
bankruptcy mailing list is a highly effective way to generate quality leads for advertising via direct mail.
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